Commercial Photography - L Boutique Northboro MA

August 05, 2014  •  Leave a Comment

There are many things I love about owning my own business.  One of them is meeting another small business owner and working with them on their vision.  I first met Kim Schofield - owner of L Boutique in Northboro MA - because I stopped in to shop. Yes, I don't only shoot and edit pics all day no matter what I tell my husband;)  I was immediately drawn to how open the layout of the shop is and how welcoming she and her staff were. Mind you I think I had just come from the gym so I might not have looked like the perfect client!  After a quick introduction and realization of several mutual friends, I got down to the business of shopping.  Over the following few weeks I went in a few more times and then had a chance meeting with Kim at a social event.  That's when the story really starts.  She had a vision for her website to incorporate a "Look Book" of current items in her store and asked if I'd be able to meet with her to discuss shooting the Looks.  I have recently done another "Look Book" series of shoots for Salon Exquisite in Worcester so I had a pretty good idea of what this would entail.  When Kim and I met it was the easiest meeting as we both kept the ideas flowing, she had a "model" lined up and we both had a date that worked. Really, not making any of that up - I wish all my meetings went that well.

Shooting someone (or shooting their business) for the first time always reminds me of a first date - you don't know each other that well and there's the awkward über politeness. I am super chatty when I shoot (no surprise there!) and some clients are very quiet, I work very quickly and can change direction on the fly and some clients need a little warning.  So walking in to the actual shoot I was a bit anxious - I had really only met Kim a few times but had a sense we'd be fine. And we were.  Kim is extremely organized- the outfits had been laid out before the shoot, the model was on time and one of store associates (and models sister) was there to do the hair and makeup. And best of all for me she trusted that I am a professional I knew what I was doing. I moved racks of clothes around, cleared out part of the store added my own lights and climbed on a few ladders and tables.  All while Kim ran her business and occasional looked over, smiled and said "looks great!".  

The shoot was a few months ago and I had held off posting anything until Kim had been able to launch her new website.  A sample from the shoot is below.  To see the entire site and Look Book check out their site at www.shopatlboutique.com

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Dress Rehearsal for "Anything Goes."

 


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